H&M Beauty Matte Lipstick in the shade My Fuchsia Self is that perfect jewel toned hot magenta colour that I love to wear, actually quite similar to my ride or die favourite bright lipstick NARS Audacious Lipstick in Michiyo. Quite a good dupe alert for its 99 SEK! Available at H&M. H&M is more matte in formula and needs a bit of work (maybe even a lip pencil) as it can apply a bit patchy at first, while the more expensive alternative from NARS has a smoother, shinier and more pigmented formula. H&M is a slightly subdued in tone compared to NARS, and also a little bit more cool toned. H&M Beauty Matte Lipstick in My Fuchsia Self H&M My Fuchsia Self, NARS Michiyo NARS Audacious Lipstick in Michiyo on the lips, blog post about the look here.